College of IT & Management Education
Bhubaneswar

Digital Marketing, Product & Brand Management, Business Communication

16 Years

MARKETING, BUSINESS COMMUNICATION AND SOFT SKILL.s

1. Recoletos Multidisciplinary Research Journal(Scopus Indexed) Title: Achieving Sustainability in Newly Founded Start-Up Businesses: Navigating Challenges and Gaining Insights. Vol. 12, No. 1, pp. 1–7, March 2024 2. Journal of Informatics Education and Research (ABDC Indexed) Title: Socio-political Engagement in Business: Building Resilience and Driving Change, Vol. 4, Issue 3, 2024. ISSN: 1526-4726 3. European Economic Letters(ABDC Indexed) From the Margins to Mainstream: Fintech's Quest for Financial Inclusion in Emerging Markets. Vol. 13, Issue 5, 2023, ISSN: 2323-5233 4. Asia Pacific Journal of Health Management (Scopus, Web of Science & ABDC Indexed) Title: A Profile View of Healthcare Service Sector Organizations Through Integration with Organizational Culture and Subculture. Volume 17, No. 2, June 2022, pp. 1–7 5. Journal of Information and Optimization Sciences (Taylor & Francis, Web of Science, & ABDC Indexed) Title: Service Quality, Company Goodwill and Customer Perception are the Stimuli to Customer Satisfaction for Banks Catering Home Loans ISSN: 0252-2667 (Print), 2169-0103 (Online).Volume 43, No. 7, 2022, pp. 1529–1538 6. Korea Review of International Studies (ABDC Indexed) DR. KEDARESWAR PANDA Area of Interest: MARKETING, BUSINESS COMMUNICATION AND SOFT SKILL.s Subject Taught: Digital Marketing, Product & Brand Management, Business Communication Education: MA (English), M.Phil. (English), MBA, Ph.D in Business Administration Title: Banker’s Services that Lead to Customer Satisfaction in Availing Home LoanISSN: 1226-4741,Volume 15, Issue 35, June 2022, pp. 97–113 7. Journal of Critical Review (Peer-reviewed Journal) Title: Spontaneity in Banker’s Attitude for Satisfying Customer’s Perception Availing Home Loan, Volume 7, Issue 9, 2020 8. The Research Network Title: A Study on Consumers’ Brand Preference in Selecting Electronic Appliances in Bhubaneswar, Odisha,ISSN: 0975-0517 9. Management Review, Title: A Study on Consumer Behavior Towards Shopping Malls in Bhubaneswar City,ISSN: 0976-2027 10. The Research Network Title: Service Quality Assessment of High Category Hotels in Bhubaneswar City,ISSN: 0975-0517

MA (English), M.Phil. (English), MBA, Ph.D in Business Administration

1. One Week Faculty Development Programme on “Essentials of Outcome Based Education” Organized by NITTTR, Kolkata | 06–10 October 2025 2. One Week Faculty Development Programme on “Student Mentorship” Organized by NITTTR, Kolkata | 15–19 September 2025. 3. AICTE-VAANI Faculty Development Programme: Oceans of Opportunity: Navigating the Blue Economy for Global Growth Organized by AICTE at Gandhi Institute of Excellent Technocrats, Bhubaneswar | 15–17 September 2025 4. Empowering Higher Education Institutions in Technology-enabled and Blended Learning Five-day Faculty Development Programme jointly organized by the Commonwealth Educational Media Centre for Asia (CEMCA), Association of Indian Universities (AIU), and Biju Patnaik University of Technology (BPUT), Odisha,14–19 April 2025 5. Case-based Teaching and Management Case Development Faculty Development Programme conducted by Biju Patnaik University of Technology (BPUT), Odisha,28 February – 1 March 2025, Held at World Skill Centre, Bhubaneswar 6. National Seminar on Start-Ups and Entrepreneurship: Moving Towards a Self-Reliant India Presented a paper titled “Phygital Marketing's Ascent: Linking the Real and Virtual Worlds” Department of Management Studies, Guru Ghasidas Vishwavidyalaya (A Central University), Bilaspur, Chhattisgarh, 5 December 2023 7. Training of Trainers (ToT) – SAP Sales and Distribution Conducted by Odisha Skill Development Authority and delivered by TimesPro, January 20 – February 11, 2021 8. Use of Digital Technology in Classroom Teaching, Faculty Development Programme organized by ASTHA School of Management, Bhubaneswar, 8 February 2020 9. Leveraging the Secret of Quality Research. Three-day Faculty Development Programme organized by the Consortium for Human Resource Development (CHRD) Faculty Chapter, 12–14 June 2020 10. National Webinar on “Challenges of Social Work Practice in Post Covid-19 Era” Organized by the P.G. Department of Social Work, Sambalpur University, Jyoti Vihar, Burla, 6–9 July 2020 11. International Webinar on “Need for Gender Research on COVID-19 Global Pandemic: Challenges and Prospects” Organized by the PG Department of Gender Studies and Sarala Devi Centre for Gender Research, Rama Devi Women’s University, Bhubaneswar,4 July 2020 12. Quantitative Research Analysis using SPSS, Faculty Development Programme organized by CHRD Faculty Chapter in collaboration with CTTC Bhubaneswar, Ministry of MSME, Govt. of India,10–12 July 2020 13. Training of Trainers (ToT) Programme Conducted by Central Staff Training & Research Institute (CSTARI), Kolkata, March 19 – 23, 2018 14. In-House Training Programme – Application of Innovative Approaches for Effective Teaching, Management, and Research Practices Conducted by National Institute of Technical Teachers’ Training & Research (NITTTR), Kolkata, May 21 – 25, 2018 15. International Seminar on “Sustaining Competitive Advantage in Service Sector”, Siksha ‘O’ Anusandhan University (SOA) ,15–16 May 2015 16. Management Development Programme (MDP) on “Emotional Intelligence for Improving Managerial Effectiveness”, Bharatiya Vidya Bhavan, Bhubaneswar,10–11 July 2015 17. Teacher Support Programme Conducted by British Council, Kolkata (affiliated with Cambridge University, London) CET, Bhubaneswar ,August 21–23, 2009

1. Resource Person – AICTE-ATAL Faculty Development Programme: Delivered expert sessions in the FDP on “Exploration of Nascent Pedagogical Tools for Updating Teachers of Management Education” Organized by Gandhi Institute of Excellent Technocrats under AICTE Training and Learning (ATAL) Academy,21–26 October 2024 2. National Level Science Festival Represented Odisha in the festival organized by Bharat Gyan Vigyan Samithi and All India Peoples Science Network, supported by the Ministry of Human Resource Development, New Delhi | 7–14 November 1994

0000-0002-0546-2787

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